Wednesday, August 26, 2009

Are you getting the most out of EXPO, BullsEye and Taste?

Clarkston Area Chamber of Commerce has 3 exceptional exhibiting opportunities coming up this fall.

1. Taste of Clarkston--Sunday, September 27, 2009 Noon-6 pm in downtown historic Clarkston. Potentially your biggest B2C Audience. If weather is cooperative--we can easily have over 15,000 people attend the Taste of Clarkston. It's a local audience! 72% are from Clarkston zip codes. Another 12% come because a friend of family member in the Clarkston zip codes invited them. (2007 survey)

2. BullsEye Small Business Conference--October 22, 2009 7:30 a.m.-Noon at Oakland Schools. Potentially your biggest B2B Audience. This is conference is hosted by the Clarkston Area Chamber of Commerce in collaboration with Waterford Area and Pontiac Regional Chambers of Commerce. Four keynote speakers with time between sessions for networking and visiting exhibits. Exhibitors are IN the conference room, so you don't miss the presentations and you're right there ready to interact when the break begins.

3. EXPO--Thursday, November 12, 2009 6-8 pm A mix of B2B and B2C, this event has it all. A special B2B only hour 5-6 pm includes strolling appetizers (because we KNOW you just came from work) and time for exhibitors and Chamber members to visit and see all the booths. The doors open to the public at 6 pm and it's FREE Admission. Several businesses are donating iPods for EXPO raffle prizes and you can donate one too--or create a gift basket or gift certificate for either B2B (given away at EXPO Afterglow at Mesquite Creek immediately following the EXPO) OR B2C (given away at the EXPO throughout the evening).

Great Opportunities--but how do you make the most of them? If you've exhibited at Trade Shows and EXPOs before you may wonder why you're not getting the business you'd hope to get at these events. Are there tricks, tips, secrets of exhibiting that your competitors know and you don't?

The Chamber wants your exhibiting experience to be the best it can be. To help make that happen, we're bringing in Stacy Himmelspach, Insight Advisory Services to present a workshop on maximizing your EXPO experience. This isn't just for EXPO! It's for ANY trade show, any time you exhibit, any opportunity to gain a new audience and customer base.

THURSDAY

September 3, 2009

2-4 pm at Clarkston Schools Administration Building

$15*

*Signing up for Beer University later that evening, you'll SAVE another $5 on combined registrations when you sign up for both at the same time. (Beer University 5:00-8:30 pm at On the Border, Baldwin Rd., Auburn Hills. TICKETS $50 at the door; $35 early bird rate when you purchase by Aug 28.)

1. Participants will develop a plan for getting prepared for the EXPO
2. What to expect at the EXPO
3. Helpful hints for successful EXPO
4. Networking and planning with veteran EXPO exhibitors
5. Business growth expectations
6. Follow-up process: During and after the EXPO, how you will follow up with contacts you have made.

ADDED VALUE for attending the EXPO Workshop!

Virtual Expo
AN ADDED EXPOSURE OPPORTUNITY FOR EXPO EXHIBITORS! Each exhibitor will have a promotional web page on the Chamber's website with their business profile and an opportunity to extend a “show special” to visitors. This great feature will extend the life of the Expo for a full 30 days! http://www.clarkston.org/

No comments:

Post a Comment